2017Nov 14

An Interview with Maja Ronneberger

Today I will be introducing you to Maja Ronneberger, she is a SPAD grad from the class of 2007. Since graduating Laurentian Maja has gone on to work in marketing for Whistler Blackcomb, before moving back to The T1 agency working in special events.

Q.How did you get your first job after leaving SPAD?

A. I was planning on taking a year off before entering the working world. I had it all planned out going down to Australia for a holiday. I was just days away from booking my plane tickets, when I got a call from Mark Harrison (CEO, at the T1 agency) offering me a job . He was a guest professor for one class in our last year in SPAD, and he said from the start that he would offer a job to whoever got the best mark. So Mark hired me, and I worked with him in the Toronto office for a year and a half, then moving to the Calgary office for a change of scenery.

Q.How did you get your job at Whistler Blackcomb?

A. The T1 agency when I worked for them the first time, did a sponsorship conference at the Paralympic games when they were in Whistler. At the conference I met the senior VP of sales and marketing at Whistler Blackcomb. I didn’t really have a plan at that point, I resigned from the agency and took a year off traveling, worked some odd jobs. I didn’t really like anything that I was doing. So I decided to reach out to the guy that I met at the conference, which led to me getting a job in the sponsorship department.

Q.Since you have worked at both, what are the differences between working for a property and working for an agency?

A. The agency world is pretty full on, its go go go all the time. It is a very fast paced environment, the client wants everything yesterday, without you even knowing about it. The property world is slower, and the organization is bigger. So when you’re working on something five different people need to weigh in on it. Whereas in the agency world all you had to do was get your boss to sign off on it.

 

Q.What is a typical day like for you at your job?

A. I think if you are looking into marketing and sponsorship that there is no typical day on the job. I know that sounds cliche, but there is no typical day. Meetings do take up a lot of your day, it is very important to be efficient in meetings so that your not wasting people’s time. I spend a lot of time just being creative, thinking how we can make this better, easier, stand out more!

 

Q.Finally do you have any advice for someone going into the working world for the first time?

A. My advice would be to get to know as many people as possible. So networking is key, the more people you know the better! My other piece of advice would be to work hard, be dedicated, take things seriously, and always try to think a couple steps ahead. Don’t be afraid to do the dirty work, do it all! Working hard and getting to know as many people as you can, I believe will open the right doors for you.

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