Archive for July, 2016

2016Jul 18

Queen’s Sports Industry Conference

QSICThe sport business industry is one of the most difficult and competitive industries to break into. As a result, building a diverse and resourceful network of industry professionals is a core lesson taught to SPAD students upon their first moments in the program. From January 22nd to the 24th, seven SPAD students applied these lessons at the 11th annual Queen’s Sports Industry Conference (QSIC). The seven representatives of Laurentian University were among 120 delegates selected from a 500 student pool all of whom applied to attend this year’s conference.

The conference opened Thursday with a keynote address from Gord Hendren, President and CEO of Charlton Strategic Research. Hendren, a Queen’s Commerce graduate, shared his over 20 years of experience in providing strategic insights and marketing advice with the delegates. The Queen’s graduate was instrumental in the feasibility studies conducted prior to the expansion of the Toronto Blue Jays, Toronto Raptors, and most recently Toronto FC. Upon completion of the keynote, delegates commuted to the Four Points Hotel where the second keynote of the evening was held. Thursday evening featured Jim Barker, General Manager of the Toronto Argonauts to share his experiences both on and off the football field with QSIC delegates.

Friday was highlighted by the Breaking into Sports Panel which featured company representatives from Gatorade, MLSE, Eventcorp, S&E, and the Smith School of Business. Panelists shared their experiences in the industry and each provided tips on how delegates could make a lasting impression with potential employers. Delegates then moved into the Gatorade Case Classic where Gatorade representatives challenged delegates to create a marketing plan for a specific target market. In just under two hours, delegates formed a detailed marketing plan with the winning team awarded a trip to watch a Toronto Raptors game in the Gatorade suite with company executives.

The highlight of Saturday was the 2016 Baseball Free Agency simulation. Delegates were separated into three categories: players, agents and MLB team representatives. Each role brought along specific objectives that delegates were to obtain when negotiating player contracts. The simulation was presented by Sportsnet with data assistance from the Toronto Blue Jays Analytics team. Upon completion of the simulation, delegates reconnected for the closing keynote address from Bob Nicholson, former President and Chief Operating Officer of the Toronto Blue Jays.

All SPAD students were thoroughly impressed with the conference. “QSIC was a very well run, engaging conference that allowed students to network with professionals while also featuring the opportunity to experience a present day problem case competition,” said second year SPAD student Ryley Robinson. When asked about attending the conference in 2017, Robinson said “that’s a given”.

The Sports Administration program would like to thank the Smith School of Business and the entire Queen’s Sports Industry Conference organizing committee for their hospitality during the conference. The countdown is on for QSIC 2017!

2016Jul 18

41st Annual SPAD Hockey Tournament

45b550_f8fb883e3c4e4fc1abccb11530d971e8One of the most highly anticipated events of the year has come and gone. Marking its 41st anniversary, the SPAD Hockey Tournament presented by Skater’s Edge was one to remember. The tournament ran from Wednesday, January 20th to Friday, January 22nd at the Gerry McCrory Countryside Sports Complex in the South End of Sudbury. The tournament featured 22 teams competing, 19 recreational and 3 competitive.

Tournament organizer Colin Gagnier was ecstatic when asked to talk about his experience managing the event. “The tournament went well and with the generous support of our various sponsors and supporters we were able to provide our participants with a great entertainment and hospitality experience.”

This year the SPAD Hockey Tournament teamed up with the Canadian Cancer Society to do a prize game with all proceeds being donated to support cancer research. Through the help of the tournament’s generous sponsors and supporters the organizing committee assembled a variety of prize items that were used to help our charity bag campaign. With the help of the Cancer Society the organizing committee made 200 charity bags that included a variety of Canadian Cancer Society branded merchandise to be sold for $5 a bag. Each charity bag contained a number that would correspond with one of the tournament prize items. And after a successful campaign, the SPAD Hockey Tournament was pleased to donate $900 to a great cause.

With plenty of coffee provided by Old Rock and snacks from PepsiCo and Cliff Bar, everyone was ready for the early morning and our favorite pastime; hockey. On the first day it was all about the round robin games! Overall, there were 18 round robin games played between both ice pads, with intense battles and slick goals throughout. The first day ran very smoothly, with plenty of excitement generated from the games and the sheer exhilaration that comes with the tournament. Everyone was also welcome to check out the Molson Canadian lounge where we had more snacks, drinks and a PlayStation 4 where anyone could play NHL 16. The second day consisted of another 18 games, with the thrill of playoffs looming for many teams. Teams each and every day were treated to pizza courtesy of one of our sponsors, Toppers Pizza. The third day of hockey started off with four hard fought quarter final games in the recreational division then followed by each division semi finals. At the end of the day when the dust settled, and the Zamboni took its final sweep around the ice, we had two back to back champions. The Brew Crew took home the Recreational Conference Championship, while the Backdoor Bandits captured the Competitive Division title again for the second straight year. Congratulations to both squads and to all the teams for making the tournament a great one!

On Friday the tournament was host to two marquee events beginning with the Staff Vs Faculty game brought to us by Laurentian University. It was hard fought battle in which the Faculty edged out the staff 6-5. Next was the New HOT 93.5 Skills Competition. This event was hosted by G-Rant (Andrew Elliot) and Sherri K from the New HOT 93.5, and wow how cool it was to have real announcers for the event. The skills that were tested during the competition were fastest skater, hardest shot and shootout where the most creative scorer would win. The events were won by Mike Macdonald, Jordan Ouellette, and Jason Maeda respectively. Each winner was presented a new CCM stick courtesy of the tournaments title sponsor Skater’s Edge. While the competition was largely based on individual effort, the participants were split into two teams; team Justin Bieber and team Selena Gomez. After the competition was over team Bieber was the victor and members of the winning team were presented with Coors Light prize packs.

The tournament organizers, Aric Henry, Charlie Hewak, Colin Gagnier, Matthew Sallows, Rachel Doerrie, and Shannon Brooks would like to thank all the volunteers and teams that participated in the tournament, as well as all of the tournament sponsors and supporters:

Skater’s Edge, The New HOT 93.5, Molson Canadian, Toppers Pizza, Cliff Bar, SGA, Laurentian University, Cambrian Ford, Gloria’s, MLSE, the Toronto Blue Jays, Home Depot, the Canadian Cancer Society, Old Rock, Costco, Journal Printing, Positive Inception, Golf Town, The Sudbury Wolves, Desjardins, Mark Anthony Brands, Goodlife, the Windsor Spitfires, and City Taxi.

 

 

2016Jul 18

SPAD Speaker Series – Richard Peddie

Richard PeddieOn March 1, 2016, SPAD was pleased to welcome as a guest speaker, former MLSE President and established writer Richard Peddie. Richard made his way up to Sudbury to share his numerous experiences in his journey to becoming a sport executive as well as some key leadership lessons that he learned over his successful career. On behalf of SPAD, thank you to Ryley Robinson for organizing this event. Richard was adamant when he said how impressed he was with the initiative that Ryley showed. And from that Ryley had this to say “After this experience, I saw first had the power of social media. I was able to reach out to Mr. Peddie through twitter and he immediately responded to me. He was very interested in coming to Sudbury and speaking with SPAD students. It was a pleasure working with a true professional, considering his flexibility and battling the weather (Welcome to Sudbury!). I really enjoyed organizing this event because both Mr. Peddie, the SPAD faculty, and the students were all very passionate about the event.”

Richard started his talk by going over how powerful he believes the millennial workforce is now and has the potential to be. He believes that visiting universities like he did here at Laurentian is an excellent way to develop young sport leaders; the sport leaders that SPAD strives to build every day. Richard’s talk largely revolved around his “leadership gym bag”. A concept that involves putting every leadership lesson in the bag and when you need them the most pull them out and use them. To get his point across of how important this gym bag was he went over 7 key leadership lessons that he felt would reflect well on the audience. The lesson that struck the audience the most was lesson 5; which is getting your ticket punched. What this lesson teaches is that to be successful you need to do multiple jobs and get many experiences before you are ready for the big leagues; this is a lesson that all SPAD students should keep in mind as they develop themselves into sport business professionals.

After Richard’s talk he opened the floor to questions and challenged the audience to ask good articulate questions and SPAD did not disappoint. In response to a question about how students can make themselves more marketable, his answer showed how much he believes in his leadership lessons. He reiterated the importance of having a vision, having vales, and getting engaged: “everything you do, do it to make yourself better and you will become more marketable.” Another good question was asked about how to translate leadership skills into entry level jobs when new grads aren’t given many leadership opportunities when they are first starting out. Richard answered beautifully by saying that even if the opportunities don’t present themselves, go out and make the opportunities yourself; brainstorm new ideas and always look to solve problems. After an excellent Q & A session Richard was kind enough to stay behind and sign autographs and take pictures with the audience thus making the experience more memorable.

Richard Peddie provided the group with a unique learning experience along with some valuable advice and insight that students do not have the opportunity to get every day. On behalf of SPAD, we would like to thank Richard for taking the time to talk with us and providing some great examples of true leadership in action. 

2016Jul 18

SPAD Student Profile: Jennifer and Dania go to Austria

Kufstein, Austria

Kufstein, Austria

Second year SPAD students Jennifer Thomas and Dania Johanson will be embarking on SPAD’s first international exchange for their third year studies. Jennifer and Dania, through their busy schedules, were able to give us some insight on the impact an international exchange will have on their education and in their lives.

SB: Why don’t we start with a small introduction to who you are and what you are passionate about?

JT: I’m Jennifer Thomas, a second year SPAD student. I am an avid soccer fan and am passionate about enjoying the experiences that life has to offer. I am also very passionate about being able to expand my cultural knowledge through education and real life experiences.

DJ: My name is Dania Johanson, I am a second year SPAD student from a small town in Northern Ontario. I am a (Canadian) basketball enthusiast with the hope of pursuing a career in basketball in the future. I also have a strong passion for travelling and I am always avid to take on any opportunities to further myself both academically and professionally.

SB: You both talked about how you have a passion for traveling and culture. In your opinion how do you believe culture affects sport as a whole and how do you believe having an extended cultural knowledge can develop yourself and sport?

JT: I believe different cultures affect sport as a whole because of the different views and perspectives people have for different sports. For example, football (soccer) is viewed much differently in Europe than it is in North America due to the culture and history of the game in European countries. I believe having an extended cultural knowledge can develop myself as a person to being more open in potential internship and post graduation jobs that may be available in something that I am not familiar with.

DJ: Culture has a major impact on all aspects of sport since sport as a business is geared to consumer appeal and culture has a significant impact on what appeals to consumers, how they celebrate, what they find ethical, and so on. Thus, being able to learn about the facets of sport from a different perspective will be extremely valuable.

SB: Different cultures definitely have an impact on sport and sport popularity. Now that we have established that cultural differences are a large part of sport I’d like to focus on what this experience will do for you. If you could break down your excitement to its core, what are you most excited about?

JT: Obviously there are multiple things to be excited about, but I would have to say that I am most excited to be able to travel around Europe on weekends, and on breaks. I know that Dania and I have already started to make a bucket list of things to do while we are there and with having almost a month off in between semesters hopefully we are able to check off most of the things on the list.

DJ: There are so many different aspects of the exchange that I am exited about! if I had to narrow it down I would say I am most excited about having the ability to travel around not only just Austria but all over Europe and have the opportunity to experience a variety of different cultures, architecture, cuisine, entertainment, and of course sporting events.

SB: Its great to hear of the plans the two of you are starting to make and it sounds like you will have a blast! Moving to university is a big change that both of you experienced last year and now you’re going to Austria. How do you think studying abroad will affect your life and/or your life style?

JT: I think that studying abroad will affect my lifestyle in a positive way by allowing me to experience different events, cultures and atmospheres. As well, I believe that studying abroad will allow me to understand myself to a deeper level and may direct me into what kind of career I want to pursue after graduation. Studying in Austria also allows for me to “put myself out there”, as Dania will be the only one that I know at the university and we will both have to find different ways and attend different events in order to create a similar friend base to what we have created at Laurentian and in SPAD.

DJ: I think that the transition to university is a fair comparison in respect to the impact of the change on our lifestyles that this exchange will have. Although the type of impact the exchange will likely have on our lifestyle is much different from the affect that moving to university had. This exchange will have implications on my day-to-day life through adapting to a new culture’s daily norms (dining, mannerisms, and so on) and on myself in general. As Jen mentioned this exchange requires us to “put ourselves out there” and take on new experiences and opportunities in a foreign environment.

SB: Now to rap things up could you talk about what kind of courses you will be taking and how these courses will help you in the future?

JT: Courses that we will be taking are similar to what any third year SPAD student takes except for the core content of the course is different due to the cultural atmosphere in Austria. As well we will be taking more focused business management courses that will allow us to experience a deeper understanding of the topics. Studying at FH Kufstein also allows us the opportunity to try different classes that are not offered at Laurentian, such as different simulation modelling courses and web business management courses. I believe that said courses (although what we are taking is not set in stone) will help me in the future to be able to look at a situation from different views. Most courses that we are enrolled in now focus mainly on North American sporting industries when using examples, and I know that when we go to Austria their main sporting industries are different forcing us out of our comfort zone.

DJ: We don’t have our class schedule picked out officially yet. However, we have had the chance to look through the content included in some of the courses we will be taking. The courses we will take are similar to those we would have at Laurentian (Sport Ethics, Sport Projects etc…) although the course content is much different in Austria. The main difference that I noticed was there was a major focus on the World Cup and on soccer operations in general which reflects on the culture of Europe in which soccer is a major aspect.

SPAD would like to thank Jennifer and Dania for taking the time to speak to us about their exciting future while studying abroad. It is an unbelievable opportunity for our current/prospective students to hear about some of the opportunities that SPAD offers its students.